UK kitchen manufacturers Chippendale are making great use of the web by adding an easy to use kitchen planner tool to their site.
Chippendale Kitchens, manufactured by Omega PLC (one of the UK’s largest suppliers of kitchens to the independent sector), has launched this innovative online tool to help consumers choose from an endless combination of colours, doors and fittings.
Chippendale launched 49 new quality kitchen ranges over the last 18 months, and this feature of their website now provides a user-friendly way for consumers to accurately see how their kitchen would look with different combinations of worktops, doors, wall colours, handles and floors. They can start by choosing a door style:
Lastra Painted – a slab style, painted and smooth, with a choice of 6 handles.
Solo Painted – a similar style to Lastra, but with an integrated pull handle.
Wood Shaker – a shaker style, with painted timber. A choice of 10 handles, plus various worktops, flooring types and wall colours.
The website visitor then configures their ideal kitchen’s colour scheme for all elements, and can save or print it to discuss with a Chippendale retailer. This is a great tool for use at home or in the kitchen showroom, making it easy to bring ideas and imagination to life.
Chris Blackham, Head of Marketing at Omega PLC, said:
“We identified that combining all the different elements of the kitchen can sometimes be difficult, especially seeing how colours can be used with each other. The Visualiser has been an instant success, with retailers and consumers commenting on the simplicity and usefulness of such a tool.”
Click to learn more about the Chippendale range and their online kitchen planner tool.
Chippendale Kitchens, sold throughout the UK through a network of independent retailers, are supplied ready to assemble. Including appliances and worktops, they typically retail between £5K and £20K and are available on an 8 to 10 day lead time (3-4 weeks for painted options).
For further information, you can contact the company’s Marketing Department on 01405 743 333